Blar i Artikler, rapporter og annet (HHN) på tidsskrift "International Business Review"
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Managerial learning from social capital during internationalization
(Journal article; Peer reviewed, 2018)This study explores managerial learning from social capital during internationalization. Its two research questions are these: (1) how different managers perceive, interpret, and respond to foreign-market institutions, and ... -
Small exporting firms’ choice of exchange mode in international marketing channels for perishable products : A contingency approach
(Peer reviewed; Journal article, 2021)This study investigates how small, resource-constrained firms identify international marketing strategies for perishable products. Although international marketing of perishable products poses challenges for the exporter, ...