Blar i Handelshøgskolen (HHN) på emneord "marketing"
Viser treff 41-60 av 102
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Hvordan påvirkes nordnorske opplevelsesbedrifter av samarbeid i turistnæringen?
(Master thesis, 2014) -
Identifying factors affecting consumers purchase incidence at retail trade shows
(Journal article; Peer reviewed, 2012)The purpose of this article is to examine variables influencing purchase incidences at retail trade shows. To this end, retailer and consumer related antecedent variables are proposed. The retailer related variables are ... -
The impact of digital technologies on sustomer experience in experiential tourism
(Master thesis, 2022) -
Impact of international trade fairs in export promotion : a case study on Nepalese handicraft products
(Master thesis, 2011)Nepal aggressively liberalized its foreign trade during the 1990s taking the aim to proliferate its market with many countries. Nepal is known as more liberalized country in comparison to other South-Asian nations. This ... -
The impact of perceived export barriers on export performance : a case study of Ghanaian non-traditional firms
(Master thesis, 2009)Over the years there have been substantive studies albeit contradictory findings on the relationship between perceived export barriers and export performance (Madsen, 1987; Zou and Stan, 1998; Aaby and Slater, 1989), on ... -
Impact of quota phase out in garment industry of Nepal
(Master thesis, 2014) -
Impact of Social Media Marketing on development of brand awareness among target customers
(Master thesis, 2021) -
The impact of the USA's anti-dumping measures against China with a case study
(Master thesis, 2010)The recent deepening of economic globalization and the associated trade liberalization has reduced significantly the importance of tariff as a trade barrier. Anti-dumping measures though can be implemented relatively ... -
Impact of ‘Reactive CSR Strategy’ on Consumer Loyalty -A Case Study of Ncell, Nepal
(Master thesis, 2019) -
Implementation of Sustainable Tourism by the Private Tourism Enterprises in Kathmandu
(Master thesis, 2019) -
The implementation of the Statutory Audit Directive in Germany
(Master thesis, 2009)This master thesis looks at how audit regulations is changed in the EU with special emphasis on the implementation process of the Statutory Audit Directive (SAD) into Germany. Various crises, the increasing globalisation ... -
Importance Performance Analysis as a Trade Show Performance Evaluation and Benchmarking Tool
(Journal article; Peer reviewed, 2010)The purpose of this study is to introduce importance performance analysis as a trade show performance evaluation and benchmarking tool. Importance performance analysis considers exhibitors’ performance expectation and ... -
Improving the investment climate in Nigeria : issues and policy options
(Master thesis, 2012) -
Internasjonalisering: hvordan ekspanderer norske bedrifter til internasjonale markeder
(Master thesis, 2015) -
Internasjonaliseringen av StatoilHydro : hendelser og faktorer som har preget StatoilHydros ønske om internasjonal suksess
(Master thesis, 2008)Abstract Internationalization of companies has become a gradually more growing trend in today’s modern and technological world. The Norwegian oil company StatoilHydro, has trough the last 18 years focused heavily on ... -
International factors for acceptance and use of electronic banking i Nepal: An empirical study
(Master thesis, 2021) -
Internationalization process of SMEs: motives and barriers. Case study of "Taste of North"
(Master thesis, 2014)